Scarcity: The New Science of Having Less and How It Defines Our Lives (Paperback, 미국판)
Henry Holt & Company | Sendhil Mullainathan- ISBN : 9781250056115
28,400원
- 『결핍의 경제학』 영어원서
[동방북스 10월 휴일 안내]
● 동방북스 휴무일
10월 5일(월) 대체공휴일 / 10월 9일(금) 한글날
휴무일에는 CS 상담 및 상품 출고 업무가 중단됩니다.
이용에 참고 부탁드립니다. 감사합니다.
이용에 참고 부탁드립니다. 감사합니다.
기본정보
| 출간일 | 2014-11-04 |
|---|---|
| 구성/판형 | Paperback | 304 pages |
| 크기/정보 | 210 x 140x 23mm |
| 상품번호 | 2707689 |
In this provocative book based on cutting-edge research, Sendhil Mullainathan and Eldar Shafir show that scarcity creates a distinct psychology for everyone struggling to manage with less than they need.
Busy people fail to manage their time efficiently for the same reasons the poor and those maxed out on credit cards fail to manage their money. The dynamics of scarcity reveal why dieters find it hard to resist temptation, why students and busy executives mismanage their time, and why the same sugarcane farmers are smarter after harvest than before.
Once we start thinking in terms of scarcity, the problems of modern life come into sharper focus, and Scarcity reveals not only how it leads us astray but also how individuals and organizations can better manage scarcity for greater satisfaction and success.
Busy people fail to manage their time efficiently for the same reasons the poor and those maxed out on credit cards fail to manage their money. The dynamics of scarcity reveal why dieters find it hard to resist temptation, why students and busy executives mismanage their time, and why the same sugarcane farmers are smarter after harvest than before.
Once we start thinking in terms of scarcity, the problems of modern life come into sharper focus, and Scarcity reveals not only how it leads us astray but also how individuals and organizations can better manage scarcity for greater satisfaction and success.
총
0
개의 상품평
- 등록된 상품후기가 없습니다.
